Iā€™m a Design Director based in Los Angeles, California, with 18 years of experience delivering meaningful work across product, visual, and brand design. I take a design-led approach, ensuring that creativity drives every project while aligning with business objectives and user needs. By incorporating lean UX principles, I create thoughtful, effective solutions that resonate with audiences and deliver measurable outcomes. My projects have reached audiences around the world, giving me a global outlook for tackling design challenges in diverse markets.

Black and white portrait of a man wearing glasses with tousled hair, smiling, with blurred mountains in the background.
Silhouette of a person overlooking a cityscape at night with bright city lights and a dark blue sky.
Black and white image of the Hollywood Sign on a hillside with a telecommunications tower nearby.

My leadership focuses on building high-performing creative teams rooted in strategy and bounded autonomy. By fostering a creativity-driven culture, I empower my teams to explore, experiment, and push their work beyond their comfort zones. This balance of innovation and strategy ensures we deliver powerful, purposeful solutions.